Kasizzle is an up-and-coming artist, producer, and DJ, already deep in the creative industry. So deep that he's equipped with his own team of graphic designers, videographers and a range of other creatives. The only thing missing was a plan to unite them.

 

We started by dissecting the core of his brand and defining long term goals before diving into his Spotify and social media statistics. After identifying some interesting trends we sent over a list of research guidelines and a data-tracking tag for his website. The Kasizzle team used these guidelines to collect listener insights through authentic SoMe interactions. After sifting through their findings we delivered a personalized plan with SoMe posting schedules, branding tips, and tone-of-voice suggestions. Plus some generic digital marketing best-practices, just in case.

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As a result of our collaboration, Kasizzle's Spotify audience increased dramatically. Over a three month period, unique listeners increased by 105%, total song streams increased by 248%, his new songs were added to playlists at a much higher rate (199%) and he gained 7.2% more followers.

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Did you think this was cool? Check out this market analysis we did for Tiburon next!

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Did you think this was REALLY cool? Reach out to us at hello@manatee.se!